What are Problem Statements?

Tegra - October 4, 2019 - 0 comments

What are Problem Statements?

​​​📄​ Problem Statements — what are they and how to use them?⠀

Courtesy of @_louismoody

​​Problem Statements are essential to the Design Thinking process. After you synthesize your data on your user, you need a direction on where you’re going.

Focus your way to your goal with your "North Star"  During the definition stage of the Design Thinking process, you synthesise your observations which can be the building blocks of your problem statement.
Kick start your ideation in a surefire way to get where you need to go  Bring clarity and focus to the design challenge you're up against. If you have no direction where you need to go, you will be off-track from your goals and vision.
The Set up  [User...(descriptive)] needs [need...(verb)] because [insight...compelling)]
Example: Create a statement with the user in mind  [(User) People using our social network} need [a better way to discover their interests] because [most of users feel they don't have control over what they discover]
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