Your competitors are advertising right now. Do you know what they're saying?
The systematic intelligence framework behind $50M+ in managed Google Ads spend. 160+ accounts. 12 messaging angles. The complete system for decoding competitive strategy and finding positioning territory nobody else has claimed.
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You open a competitor's ad library. Skim a few ads. Maybe screenshot one that looks good. Copy a headline. Close the tab.
That's not competitive intelligence. That's guessing dressed up as research.
Meanwhile, your competitors are running ads you've never seen. They're testing headlines you haven't read. They've been running the same winning ad for 245 days - and you don't know it exists.
You're bidding on the same keywords, fighting for the same impression share, writing the same type of copy. And you're wondering why your CPAs keep climbing.
"Competitors are eating our lunch." We hear this in almost every audit. And the follow-up is always the same: "But I don't really know what they're doing."
The cost isn't just wasted ad spend. It's the positioning territory you're leaving empty while competitors claim it. It's the messaging angles nobody in your market is using - Blue Ocean opportunities sitting wide open while everyone fights over the same Red Ocean of price-based messaging.
Every month you operate without a competitive intelligence system, you're making strategic decisions with a blindfold on. Every campaign you launch without understanding the competitive landscape is a guess. And guesses get expensive.
The Competitor Decode System
What if you could read your competitor's entire advertising strategy?
Not guess. Not assume. Actually read it - systematically decoded from their own public data.
The Competitor Intelligence Playbook gives you the complete system for transforming scattered competitive observations into strategic positioning intelligence. The same framework our team uses across $50M+ in managed spend.
8 chapters. 12 messaging angle classifications. A/B test detection methods. Landing page reverse-engineering. Blue Ocean scoring. Counter-ad frameworks. Plus an AI agent that automates the heavy lifting.
This isn't another "spy on competitors" guide that tells you to check their website. This is the operating system for competitive intelligence that runs behind 160+ Google Ads accounts.
What Results Look Like
“Messaging matrix showed us personalization was at 8% market usage. We shifted 40% of budget to that angle. ROAS went from 2.1x to 4.7x in 60 days.”
“Caught a competitor testing 'clinically tested' vs 'all natural' headlines. The authority angle won by a mile. We applied that to our own campaigns. CPAs dropped 34%.”
“Nobody in our market was using quiz-format landing pages. We found the gap through landing page analysis. Conversion rate went from 1.2% to 4.8% on cold traffic.”
“We were matching competitor discounts and killing our margins. Blue Ocean scoring showed guarantee messaging at 12% market usage. Stopped the discount war. Margins recovered.”
“Found 14 keywords with 1,000+ monthly searches where neither of our two biggest competitors was advertising. Shifted 30% of budget there. Same conversions, 22% less spend.”
“We used to spend 20+ hours per quarter on competitive analysis. Now the system runs in under 3 hours and produces 10x better output.”
“The counter-ad templates alone saved us weeks. We launched 5 counter-positioned campaigns in the first month. Three of them outperformed our standard campaigns.”
“For the first time, we could actually see when competitors changed strategy. Caught a competitor moving upmarket before they fully committed. We blocked the positioning.”
What's Inside
Stop flying blind on your competitive landscape
[Get the Playbook - $197](https://tegra.co/products/competitor-intelligence-playbook)
What This Is (and What It Isn't)
What This Is
- A systematic competitive intelligence framework you can run repeatedly
- The exact methodology used across 160+ Google Ads accounts
- Actionable templates you can fill in and use today
- A positioning system that finds Blue Ocean gaps in any market
- An AI agent that automates competitive analysis
- A one-time purchase you own forever
What This Isn't
- A tool subscription (no recurring fees)
- A basic "spy on competitors" checklist
- Done-for-you competitive analysis (that's our $5K service)
- Only for large ad spenders (works at $5K/mo and $500K/mo)
- A generic Google Ads course with one module on competitors
- Theory without frameworks (every concept has a scoring system)
This Is For You If:
This is for you if:
- You spend $5K+/mo on Google Ads and have 3+ identifiable competitors
- You're tired of guessing what competitors are doing
- You've been in a CPA bidding war and want to find a way out
- You want to find positioning angles that aren't saturated
- You believe competitive intelligence should be systematic, not random
- You want to know when competitors change strategy before it affects you
This is NOT for you if:
- You're brand new to Google Ads (learn the basics first)
- You have zero competition (congratulations, you don't need this)
- You want someone else to do the analysis for you (ask about our DFY service)
- You're looking for a magic button (this is a framework, not a shortcut)
Everything You Get
60-Day Full Confidence Guarantee
Work through the playbook. Run the Competitor Decode System on your market. Build your messaging matrix. Score your Blue Ocean opportunity.
If you don't find at least one positioning insight that's worth more than $197 to your business, email us and we'll refund every dollar. No forms. No hoops. No questions that make you feel awkward.
We've run this system across 160+ accounts. We've never had someone finish it and say they learned nothing. But if you're the first, we'll gladly refund you.
Your competitors' ads are public. Their strategy is readable. The only question is whether you have a system to read it.
[Get the Competitor Intelligence Playbook - $197](https://tegra.co/products/competitor-intelligence-playbook)
P.S. - The competitive landscape shifts every quarter. New competitors enter. Existing competitors change strategy. The brands that monitor these changes systematically have an unfair advantage over those who check competitors once a year. Start building your intelligence system today, and by next month you'll wonder how you operated without it.