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AI-first agency execution

Live in 3 days. Hundreds of creatives per week.

Campaigns live within days, not weeks. Hundreds of AI creatives deployed per week. Dozens of pre-sale landing pages per month. Direct API deployment to Google and Meta. Both founders execute every account directly — AI makes us 10x efficient, so we never hand your account to a junior.

0 Days

Onboarding to live campaigns

0s

AI creatives per week

Dozens

Pre-sale pages per month

$0M+

Monthly spend managed

Output comparison

Other agencies deliver plans. We deliver production.

DimensionTypical agencyTegra
Creative batch10-12 per sprintHundreds per week
Landing pages1/week outsourcedDozens/month in-house
Feed variations1-2 feedsDozens per product
Campaign deploymentManual, daysAPI-deployed, same day
Data reviewWeekly PDFAI pulls data multiple times daily
Who executesJunior buyer + AMFounders directly

Operating model

This is how your account actually gets run

Step 1

Day 1-3: Account intake and campaign launch

We audit tracking, feed structure, and creative on day one. Live campaigns deploy by day three with tCPA/tROAS bid controls already in place.

Step 2

Meta: hundreds of AI creatives under bid-cap control

AI generates creative angle sets at volume. We deploy directly through Meta API, route budget into proven winners, and kill underperformers automatically.

Step 3

Google: segmented feeds + pre-sale pages at scale

TOFU/MOFU/BOFU feed segmentation, individually written RSAs per product, and dozens of pre-sale landing pages per month — all built in-house.

Step 4

API-first deployment across both platforms

Direct Google Ads and Meta Ads API integration means campaign changes deploy in minutes, not days. No manual uploads, no spreadsheet imports.

Step 5

AI data analysis + weekly iteration

AI systems pull performance data multiple times daily. We retire weak tests, promote winners, and adjust bids — with bi-weekly strategy calls to align on direction.

Your team

No junior media buyers. Ever.

Ruslan runs all Google Ads. Andrei runs all Meta Ads. AI makes them 10x efficient — there is no need to hand accounts to juniors who are still learning.

Andrei Lunev

Andrei Lunev

Meta Ads + AI

Hundreds of AI creatives per week, deployed directly through Meta API under strict bid-cap controls.

Ruslan Galba

Ruslan Galba

Google Ads + AI

Segmented feed architecture, dozens of pre-sale pages per month, and API-first campaign deployment.

Proof

What this operating model produces

Results from the same AI-first execution system described above.

Google AdsMeta Ads
Health & Wellness12 weeks$1.4M total

From $800K/mo to $2.1M/mo in 90 days — DTC supplements brand

Challenge: Brand hitting a ceiling at $800K/mo — Meta creative fatigue every 10 days, Shopping feeds returning diminishing ROAS, no non-brand Google coverage.

What we changed

Launched 200+ AI creative variants/week on Meta under bid-cap control.

Rebuilt Google Shopping into 3-tier funnel (TOFU/MOFU/BOFU).

Deployed pre-sale pages for mid-funnel capture.

Coordinated cross-channel budget allocation based on margin profiles.

Outcome: Revenue scaled from $800K to $2.1M/month while maintaining efficiency across both channels.

0x

Revenue

ROAS

2.1 → 4.3

CPA

-41%

Creative win-rate

3.2x

Meta AdsConsumer Beauty
-0%

CPA

Scaling past creative fatigue — DTC beauty brand

Every scale attempt spiked CAC within days. Creative team producing 5-10 ads/week couldn't keep up with algorithm burn-out.

What we changed

Deployed AI creative engine producing 150+ variants/week across 6 angle families.

Implemented bid-cap laddering system.

Structured rapid kill/promote cycles on 48-hour windows.

Recycled winning hooks into second and third-gen variants.

Spend: +112%Thumb-stop rate: +47%Creative lifespan: 3.1x
Google AdsHome & Living
+0%

Non-brand revenue

30K+ product feed variants driving non-brand revenue — Home & Living

$45K/mo non-brand budget returning 1.4x ROAS. Generic product titles, one-feed architecture, zero pre-sale infrastructure.

What we changed

AI-rewrote 30K+ product titles/descriptions by intent cluster.

Built 3-stream feed architecture with margin-based budget isolation.

Launched 40+ pre-sale landing pages mapped to collection-level search.

Deployed via API for same-day iteration.

Shopping CTR: +58%MER: +31%Feed test velocity: 12x
Google AdsMeta Ads
DTC Fashion
0hr

Launch

Live in 72 hours — full account rebuild for fashion brand

Previous agency took 3 weeks for campaign changes. Seasonal launch window closing. Brand needed complete Google + Meta restructure in days, not months.

What we changed

Day 1: Full account audit + feed analysis.

Day 2: AI-generated 300+ Meta creatives + rebuilt Shopping feed into segmented architecture.

Day 3: All campaigns live via API deployment.

Week 2-6: Systematic testing cadence with bi-weekly iteration.

Revenue: +74%Time-to-live: 21d → 3dROAS: 1.6 → 3.8

Client reviews

What DFY clients say

DFY Agency
Signed Thursday, campaigns live by Monday. Most agencies take 3-4 weeks just to finish onboarding.
OH

Owen Harris

CEO, Crestwood Supply

DFY Agency
Our feed was a mess — one campaign for everything. They restructured it into a dozen segments by channel and margin tier, and ROAS climbed from 1.8x to 4.2x within the first month. I genuinely didn't think feed structure alone could move the needle that much.
LK

Linnea Karlsson

Head of Growth, Norde Beauty

DFY Agency
Andrei generates more creative variations in a week than our in-house team produced in a quarter. We went from testing maybe 5 ads a month to like 200+. The volume alone changes the game.
JS

Jared Sutton

Co-Founder, Valence Nutrition

DFY Agency
No setup fee, month-to-month, and two founders running my account. Honestly felt too good to be true until I saw the numbers.
AD

Ananya Deshmukh

Founder, Alora Home

DFY Agency
I Slack Ruslan at 9am with a question about our search terms and get a thoughtful reply by 9:15. That kind of response time from the person actually managing the account — it changes how fast you can iterate. We've made more progress in two months than the previous six.
LB

Liam Brennan

VP Marketing, Steelcase Direct

DFY Agency
They built pre-sale pages for our top 6 product lines and conversion rate jumped 38%. I'd been focused entirely on ad-side optimizations — it never occurred to me the landing experience was the bottleneck.
CM

Claudia Mora

Director of Ecommerce, Luxana Beauty

DFY Agency
Cut our CPA by $14 in the first nine days.
JP

Jordan Park

CMO, FitForm Athletics

DFY Agency
Every morning I open a dashboard where the data's already refreshed and there's an AI summary explaining what changed and why. My old agency sent a static PDF once a month. Going back to that would feel like going back to fax machines.
FA

Funmi Adeyemi

Founder, Sable & Thread

DFY Agency
We scaled from $55K to $150K/month in ad spend over 90 days and efficiency actually improved — 2.6x to 3.1x blended ROAS while nearly tripling budget. Most agencies hit a ceiling around the $80K mark in my experience.
NF

Nick Ferraro

CEO, Summit Gear Co.

DFY Agency
Campaigns go live through APIs in minutes, not days. Means I'm not waiting around for builds when we spot an opportunity.
ML

Megan Liu

Growth Lead, Petalwork Studio

DFY Agency
Bi-weekly strategy calls where both founders show up. Ruslan walks through search architecture changes, Andrei shows Meta creative performance. I've worked with four agencies over the years and none of them gave that level of access to senior people.
AD

Alex Drummond

Co-Founder, Harbor Supply

DFY Agency
Switched from a well-known agency charging $8K/month with a 6-month lock-in. Tegra's half the cost on a month-to-month basis and the results have been stronger across the board. Month three now and I'm not going anywhere.
SH

Samira Hadid

Founder, Maison Élan

Communication

You will never wonder what is happening with your account

Daily Slack access

Message us directly in a shared Slack channel. No ticketing systems, no 48-hour response windows.

Bi-weekly strategy calls

Live calls to review performance, align on priorities, and plan the next testing cycle together.

AI-powered reporting

Performance data updated multiple times daily. You never have to wait for a weekly PDF to know what is happening.

Service pricing

Performance-based pricing. Aligned incentives.

We charge a percentage of ad spend because it aligns our incentives directly — more profitable spend for you means more revenue for us. No setup fees, no hidden costs.

Meta Ads

From $2,500/mo

AI-powered creative scale, deployed via API

Ad spendFee
< $100K10%
$100K – $250K7%
$250K – $500K5%
$500K+4%
  • Hundreds of AI creatives generated & launched per month
  • Direct Meta API deployment — no manual uploads
  • Bid-cap controls for predictable CAC at scale
  • Full creative production: strategy, copy, design, video
  • Weekly test-and-promote iteration cycles
  • Founder-led execution (Andrei Lunev)
Book a Free Audit

Google Ads

From $2,500/mo

Segmented architecture, deployed via API

Ad spendFee
< $100K10%
$100K – $250K7%
$250K – $500K5%
$500K+4%
  • Shopping feed segmented by intent (TOFU/MOFU/BOFU)
  • RSAs individually written per product — not templates
  • Pre-sale landing pages built for top-of-funnel traffic
  • Demand Gen campaigns with video & image assets
  • Dozens of tailored campaigns deployed via Google Ads API
  • Founder-led execution (Ruslan Galba)
Book a Free Audit

Email & SMS is available on request

We currently prioritize Meta and Google engagements in the primary funnel. Ask on your audit call if you need lifecycle/email support.

Month-to-month. No setup fees. Cancel anytime.

No long-term contracts. No onboarding fees. Your first campaigns go live within 3 days. If it is not working, you walk away — no penalties, no exit clauses.

Free audit call

We will look at your accounts together and tell you what we would change

Book a free audit call. We review your tracking, feed, creative, and campaign structure live — and give you the top 3-5 opportunities we see, whether you work with us or not.

Your first campaigns can be live this week

Book a free audit call. We will review your accounts together and map practical opportunities.

Pathfinder

Not sure which path fits?

Answer 3 quick questions and get a personalized recommendation.

Pathfinder

Answer 3 quick questions and we'll recommend the highest-leverage next step.

Your path depends on where you are

A solo founder spending $8K/month needs a completely different playbook than a team managing $120K across Google and Meta. There is no one-size-fits-all answer.

Fill in the 3 fields and the Pathfinder will rank the highest-leverage next step for your specific situation — whether that's a self-serve product, a consulting engagement, or a strategy call.

“We built this because we kept seeing smart operators choose the wrong starting point. Three inputs is all it takes.”