Editorial

Published thinking from active accounts

Test results, tactical breakdowns, and decision frameworks — written directly from the Google Ads and Meta Ads campaigns we operate every week.

All Articles Threads Guides

Jan 28·2 min read

google adsshoppingsearch

Scaling Google Ads with AI: A Practical Guide

Learn how we use AI to rewrite product feeds, test multiple shopping angles, and launch search campaigns at scale with automation.

Ruslan Galba

Jan 25·2 min read

meta adscreative

How We Test 100+ Meta Ad Creatives Per Week

Our system for generating, launching, and analyzing high volumes of Meta ad creatives using AI APIs and bid-cap strategies.

Andrei Lunev

Jan 20·13 min read

google adsmeasurement

The YouTube Attribution Problem (And How to Actually Measure Top-Funnel Impact)

Your YouTube campaigns aren't failing - your attribution model is. A measurement framework that reveals what dashboards hide about top-funnel impact.

Ruslan Galba

Jan 19·18 min read

google adssearchshoppingpmax

The Google Ads Scaling Roadmap - From Zero to $100K/Month

After analyzing 100+ e-commerce accounts, we found the specific sequence that scales Google Ads from $5K to $100K/month. Phase by phase, checkpoint by checkpoint.

Ruslan Galba

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