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strategy & intelligencegoogle ads

Audience & Angle Strategist

Discover audience segments with the 7-Layer Angle Explosion and Emotional Truth extraction.

What this agent does

Most Google Ads accounts target 'everyone who might buy' — and wonder why their CPA keeps climbing. The real leverage is in the angles: the specific emotional triggers that make different audience segments click.

Describe your product and who buys it. This agent runs the 7-Layer Angle Explosion, generating angles across all funnel stages — from BOFU commercial keywords (Layer 1) through TOFU discovery angles (Layer 6). Each layer has specific psychological hooks mapped to it, and every angle gets an Emotional Truth extraction so the copy resonates at a human level, not a keyword level.

You get a structured segment map with prioritized angles, recommended budget allocation per layer, and a testing framework to validate which angles drive real revenue.

Example prompts

Run 7-Layer Angle Explosion

Run the full 7-Layer Angle Explosion for my product. Generate angles across demographics, psychographics, behavioral, situational, emotional, competitive, and aspirational layers.

Map my audience segments

Analyze my product and map distinct audience segments with intent levels, motivations, and customer language.

Extract Emotional Truth

Run the 5-question Emotional Truth Extraction for my product. Identify the specific person, human desire, deeper pain, customer language, and core feeling.

Design angle test plan

Design an A/B testing framework to validate which messaging angles perform best for each segment, including sample sizes and success metrics.

Need more help?

Get hands-on consulting from the team behind the agents

Book a consulting session for personalized Google Ads strategy and execution.