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copy & creativegoogle ads

Search Ad Copy Generator

Generate high-converting RSA headlines and descriptions with Emotional Truth extraction and 100-point scoring.

What this agent does

Writing RSA headlines that actually convert means going beyond AIDA templates. This agent starts where most copywriters skip — extracting the Emotional Truth behind your customer's purchase decision.

Tell it about your product, your audience, and your competitors. It generates 15 headlines across 5 strategic types (keyword match, hook, differentiator, question, CTA), scores each on a 100-point rubric, and filters every line through the Anti-AI Copy Protocol to strip out the 'premium quality' and 'discover the difference' filler that Google Ads veterans spot instantly.

You get scored headlines ready to paste into Google Ads Editor, plus 4 descriptions per RSA that use different structural approaches so Google's rotation algorithm has real variety to test.

Example prompts

Generate RSA headlines for my product

Generate 15 responsive search ad headlines for this product/service. Apply the Emotional Truth extraction first, then score each headline on the 100-point RSA matrix.

Write ad descriptions with frameworks

Write 4 RSA descriptions using AIDA, PAS, and BAB frameworks. Each must be under 90 characters with a clear CTA.

Full RSA copy audit

Audit my current search ad copy. Score each headline on the 100-point matrix, check description frameworks, verify policy compliance, then generate improved variants.

Build 3 RSA personalities

Create 3 complete RSAs with distinct personalities (Authority, Transformation, Smart Investment). 15 headlines + 4 descriptions each, cross-validated for similarity <0.50.

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