Incrementality Test Architect
Design and analyze incrementality tests to measure the true incremental value of your Google Ads campaigns.
Use agent →Diagnose attribution health with the C.L.A.R.I.T.Y. Protocol and 8-module scoring system.
If your Google Ads ROAS and your Shopify revenue tell different stories, you have an attribution problem — and every scaling decision you make on bad data costs you money.
Describe your current tracking setup (GA4, Google Ads, Meta, Shopify, any third-party tools), and this agent runs the C.L.A.R.I.T.Y. diagnostic across all 7 stages: Configure, Layer, Audit, Reconcile, Implement, Test, Yield. Each stage gets scored, and you get a prioritized fix list — starting with the configuration errors that cause 70% of attribution problems.
The output is a scored diagnostic report with specific next steps. Most accounts find 2-3 critical issues they didn't know existed, like attribution windows that cut off 15%+ of their conversions.
Run my C.L.A.R.I.T.Y. diagnostic
Run a full C.L.A.R.I.T.Y. attribution diagnostic on my Google Ads setup. Score all 8 modules and provide my Attribution Health Score.
Compare my attribution models
Compare last-click vs data-driven attribution for my campaigns. Help me understand where they disagree and what that means for optimization.
Diagnose conversion tracking gaps
Review my conversion tracking setup and identify measurement gaps, double-counting, or missing touchpoints across my 5-layer tracking stack.
Design incrementality test
Design an incrementality test for my campaigns. Recommend geo-split methodology, holdout size, test duration, and success metrics.
Design and analyze incrementality tests to measure the true incremental value of your Google Ads campaigns.
Use agent →Diagnose and optimize Performance Max campaigns with the P.M.A.X. Protocol and 13-module scoring.
Use agent →Diagnose reporting maturity with the P.U.L.S.E. Protocol and 8-module scoring.
Use agent →Assess scaling readiness with the F.S.S. Protocol, Four-Pocket Architecture, and ROAS decay modeling.
Use agent →Book a consulting session for personalized Google Ads strategy and execution.