Editorial

Tactics, tests, and operating notes from live campaign work

Structured insights on Google Ads, Meta Ads, and AI-enabled campaign systems.

3 results tagged with "feed-optimization"

Templated product titles trigger Google's near-duplicate detection, costing merchants up to 139% in organic shopping revenue.

Most advertisers treat feed labels and custom labels as either/or. They're layers in an architecture that can drive 15-30% ROAS improvement.

Google gives you 5,000 characters for product descriptions. Most brands use 100-200. Winners use 800-1,000 with 8-12 naturally integrated keywords.

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