Tegra runs agreed Google Ads, Meta Ads and Email/SMS work with founder responsibility. Start with the actual problem, the work you need delivered and the decisions your business retains. Internal systems and paid working sessions remain separate choices.
Google Ads and Meta Ads each start at $5,000/month per channel, plus the published percentage on ad spend. Email/SMS is $5,000/month flat.
Google / Meta · percentage on monthly ad spend
Monthly ad spend
Ad-spend fee
Under $100,000
10%
$100,000–$250,000
7%
$250,000–$500,000
5%
$500,000+
4%
Bars: 0–10 percentage points. Added to the monthly channel fee.
One channel, one monthly example.
Illustrative
$5,000Base channel fee+$5,00010% of $50,000=$10,000Service fee / month
What makes up the service fee
Base fee: $5,000
Ad-spend fee: $5,000
$10,000 total service fee · one Google or Meta channel / month
The ad budget itself is separate. Software/provider costs are additional. These examples use the starting channel fee; confirm the actual scope, tier and payment terms before activation.
Make the next batch an informed decision.
Get more than another folder of assets. Connect customer research, distinct concepts and reviewed production to a test plan—and a clear reason for the next batch.
Research → production → testing → learningIllustrative workflow
Customer problem → concept directions
An insight worth building around
A customer problem, the language behind it and distinct concept directions. See why one direction earns the brief and another is rejected.
The readout informs the next brief. Scope and approvals govern each handoff.
Read the complete delivery sequence
An insight worth building around
A customer problem, the language behind it and distinct concept directions. See why one direction earns the brief and another is rejected.
Briefs and assets your team can review
Copy, visual direction, scripts and the agreed static/video outputs, checked for product accuracy, brand fit and rights. Production costs are agreed upfront.
A plan that answers a useful question
Know what you are comparing, where the work will run, the budget and when to review it. Production, testing and media management are scoped explicitly.
A clear interpretation of the test
Understand what received delivery, how the concepts compared and whether there is enough evidence to decide. Keep uncertain results visible rather than declaring every test a winner.
A better brief for what comes next
A recommendation to keep, reject or revise the concept, with the reasoning your strategist and media buyer can use.
A comparison to agree before launch
Illustrative test plan
01
Compare two reviewed creative concepts
planned
For the same product and audience, which concept provides the stronger basis for the next creative batch?
Decision rule
Before launch, agree the concepts, audience, placement, budget, commercial measure and review point. Compare the covered delivery against that written rule. Recommend keeping, rejecting or revising a concept only when the evidence supports the decision; limited delivery stays uncertain.
Schedule
Started UnscheduledReview UnscheduledEnded Not supplied
Outcome
Pending; no outcome recorded.
This is an illustrative, unscheduled comparison. Production, testing and media management are scoped explicitly; no delivery or outcome is recorded here.
Source: Creative testing scope · Illustrative and unscheduled; the actual plan is agreed for your engagement.
Give the next decision a reason.
How a test readout can guide the next batch. These are decision examples, not current account results.
Recommendation
What the readout needs to establish
Next creative decision
Keep
The covered evidence supports keeping the concept under the agreed decision rule.
Use the finding to inform the next brief.
Revise / learn more
Results are uncertain, delivery is limited or the concept needs a clearer comparison.
Improve the test or revise the concept before deciding.
Reject
The covered evidence supports rejecting the concept under the agreed decision rule.
Record the reasoning and change direction.
A team buying the Meta system operates its own research-to-creative workflow. Its current edition excludes the separate performance-audit and insights service. A Tegra-operated creative/testing engagement has its own scope and approvals.
Give existing customers a relevant reason to return. We help ecommerce teams improve the journey after acquisition, from the first order through replenishment and reactivation.
Lifecycle opportunities · the appropriate journey depends on the customer and product
01First purchase
Start with the current customer journey and the first-to-second purchase problem.
Input: commerce and lifecycle data
02Relevant return
Connect segments, timing and messages around the next useful purchase.
Work: agreed Klaviyo flows and campaigns
03Replenish or reactivate
Choose the appropriate opportunity and review contact pressure, discounts and costs.
Readout: covered cohorts and repeat behavior
Use the cohort readout to guide the next lifecycle change.
A prioritized lifecycle opportunity
A practical review of the current program and customer journeys, with the first-to-second purchase, replenishment or reactivation work worth tackling first.
Plan
Segments, timing and messages that work together
Agreed Klaviyo flow/campaign changes, with contact pressure, discounts and the customer experience considered together. Your team reviews the scope before sending.
Deliver
A useful view of returning-customer contribution
A readout of the covered customer cohorts, repeat behavior and costs to guide the next change. Platform-attributed revenue is not the same as incremental profit.
Explore selected Tegra Studio video examples. Your engagement starts with the product, audience and concept; the format and production budget follow the brief.
Selected studio videos
Claymation · mascot
Public creative example from the Tegra Studio collection.
A bounded working session and the actual artifacts produced. Google and Meta: USD 1,500 / 90 minutes. Agentic AI: USD 3,000 / two hours with both founders.
A written intervention in the covered inquiry-to-job journey. Current flat implementation is around USD 5,000; exact scope and quote are agreed. Ongoing operation is separate.
Help shoppers find the right product and reach a consistent purchase path. For brands and retailers with complex variants, missing attributes or catalog information that no longer matches the store.
A selected product, followed through the purchase path · illustrative inspection sequence
01Product + variant
Identity, specifications and compatibility.
Does the data describe the right item?
02Feed + store
Price, availability, shipping and returns.
Does the purchase promise agree?
03Product → checkout
The selected product and purchase path.
Can the shopper follow a consistent path?
AI shopping and catalog readiness: selected products, clear findings and a prioritized correction plan
What we inspect
What you receive
Products and variants
A list of identity, specification and compatibility gaps that make it harder to choose the right item.
The shopper's purchase decision
Price, availability, shipping and returns inconsistencies across the selected catalog/feed and store paths.
The path from product to checkout
A walkthrough of selected product and purchase paths, with the fixes prioritized by their practical impact.
Agreed corrections
A separate implementation quote and a recheck of the changes you choose to make.
Prioritized correction planImplementation quoted separatelyAI placement not guaranteed
Bring your platform, a few representative product URLs or feed records, and the person who owns the catalog. We agree the products and access to inspect first. Implementation is quoted separately; AI placement and rankings are not guaranteed.
Spend 30 minutes with Ruslan or Andrei. Review your accounts live, then leave with a written brief and a custom scope—whether you work with us or not.
What to bring to the conversation
Your current account setup
Which channels you run and where the work feels disconnected.
The problem you want to solve
The question or bottleneck you want us to look at together.
How you want to run the work
Founder-led execution or a system your team operates.
Loading the discovery calendar. You can also contact hello@tegra.co.
Clarify the scope before work starts.
Who owns the work?
Ruslan leads Google Ads, Andrei leads Meta and Alex leads Email/SMS on Klaviyo. The written engagement names the actual deliverables, owners, access and review responsibilities.
What are the current service fees?
Google Ads and Meta Ads each start at USD 5,000/month per channel plus the published ad-spend fee. Email/SMS on Klaviyo is USD 5,000/month flat. Confirm the actual agreement, provider costs and ad spend before activation.
Does creative production include media management?
Only when agreed. Research, production, testing and account management can have different scope and release owners. Asset count is not evidence that an ad works.
How does the local package fit?
The existing local implementation is a scoped flat package around USD 5,000, with the exact quote agreed in writing. Cover only the actual inquiry, response, scheduling, estimate and measurement components agreed. The client's team performs the physical job; ongoing operation requires a separate agreement.
Is a consultation a sales call or required before another purchase?
No. It is an independently useful paid working session with its own scope and artifacts. Free discovery and a product demonstration are separate. Buying a session does not start a retainer or install a system.
Do you guarantee a production volume or business result?
Deliverables and acceptance checks belong in the agreed scope. We do not add a universal ad/page/email quota, guaranteed CPA/ROAS, job count or incremental-revenue claim to these service descriptions.