Landing Page Builder
From product URL to production-ready presell pages — discover angles, write conversion copy, and build downloadable HTML pages in one conversation.
Your unified Google Ads strategist — Search, PMax, Shopping feeds, competitor research, and audits in one chat. Editor-ready CSVs and scored diagnostics.
Building a Search or PMax campaign from a product URL — Editor-ready CSV
Auditing an existing Google Ads account with multi-module scoring
Optimizing a Shopping feed with funnel segmentation + 32-col canonical CSVs
Reverse-engineering competitor angles with Blue Ocean scoring
Replacing four specialist tools with one unified conversation
Not designed for
What you provide
Product detail page or landing page URL. Used in BUILD modes to scrape positioning, hero claims, proof points, and run Emotional Truth Extraction.
Campaign, ad group, keyword, search term, and RSA reports. Used in AUDIT modes. Export via Google Ads UI Reports → Predefined → Campaigns/Keywords/Ad performance.
Merchant Center export or Shopify product export. Used in SHOPPING FEED mode. Required columns: id, title, description, price (any 32-col canonical superset works).
Used in COMPETITOR RESEARCH mode. Provide as many as you can — the more competitors, the more accurate the Blue Ocean saturation analysis.
Auto-detects mode from your first message — give a URL to build, paste exports to audit, attach a feed CSV to optimize, name competitors to research
What you get back
Campaigns, Ad Groups, Keywords (with match-type), 3 RSAs/group (15 headlines + 4 descriptions each), Negative Keywords (3-list), Extensions.
5/5/1/4 A.S.S.E.T. architecture, 20-image brief pack (4 angles × 5), 3-5 video briefs, upload-ready PMax CSV.
Per-layer (BOFU/MOFU/TOFU) feed CSVs with Zone 1/2/3 titles, funnel-aware descriptions, custom labels, and color extraction.
P.M.A.X. 13-module audit (0-100 score), 100-point RSA matrix per headline, Blue Ocean differentiation 0-100, account-level scorecards.
Findings prioritized by estimated impact with effort estimates and next-step routing.
Product URL → Build mode. Google Ads CSV export → Audit mode. Feed CSV → Shopping Feed. Competitor URLs/names → Competitor Research. Bare seeds + niche → Keyword Research. Mixed exports → Account Audit.
First line of the response is MODE: <NAME>. If a critical input is missing (e.g., budget or AOV for Build, exports for Audit), it asks ONE clarifying question, then starts work.
Editor-ready CSVs (campaigns, ad groups, keywords, RSAs, negatives, asset groups, 32-col feed). Scored diagnostics (PMax 13-module, RSA 100-point, Blue Ocean 0-100). Ranked optimization backlogs with impact framing. All outputs use the 3-Rule Copy Filter.
Real output formats from actual workflows — structured, scored, and ready to act on.
PMAX_DIAGNOSTIC.md
Performance diagnostic
## System Health Report Feed Quality: 72/100 AI Mode Readiness: 58/100 Shopping Architecture: 81/100 PMax Architecture: 64/100 Creative Quality: 45/100 Bottleneck: Creative asset gaps are capping conversion rate across 3 asset groups. Estimated recovery: $4,200-$6,800/mo
OPTIMIZATION_BACKLOG.csv
Ranked optimization backlog
priority,issue,impact,severity,workflow 1,"Zone 1 keyword gaps — 43% of titles","+18-24% impression share",CRITICAL,Feed Agent 2,"3 asset groups share identical signals","Smart Bidding 3x faster",CRITICAL,PMax 3,"TOFU deployed before BOFU stabilized","$42/day misallocated",HIGH,PMax 4,"Thin segments (<15 products) in 4 groups","Fragmented bidding signal",HIGH,Feed Agent 5,"Missing sitelink extensions on 2 campaigns","+8-12% CTR lift",MEDIUM,Search Agent
Replaces four specialist agents with one conversation that covers Search campaigns, Performance Max, Shopping feed optimization, competitor research, keyword research, and full account audits. Smart mode dispatch: provide a product URL to enter Build mode, attach a Google Ads export to enter Audit mode, attach a product feed for Shopping Feed mode, or paste competitor URLs for Competitor Research. Outputs are operator-grade — Editor-ready CSVs, scored 13-module PMax diagnostics, 3-RSA personality libraries, 32-column canonical feed CSVs per funnel layer, Blue Ocean differentiation scoring, and 30-day action plans. Cannot connect to your Google Ads account — produces assets you paste or upload manually.
“Fed 200 product titles from our worst-performing Shopping campaigns into the unified agent's Feed mode. It rewrote them with proper Zone 1 keyword placement and 32-column canonical structure. CTR on those SKUs jumped 34% in two weeks without touching bids.”
— Yuki Tanabe
All Build outputs follow Google Ads Editor schema. Open Editor → Make multiple changes → paste.
32-col canonical feed CSVs can be uploaded directly to Merchant Center, or used as supplemental feeds.
Audit backlogs are sorted by impact. Work top-down. Each line item is routed to the right mode/workflow for execution.
If you have a mixed ask (audit + build), do them in two runs. The agent auto-detects intent but mixing modes in one prompt produces shallower outputs.
Account exports yield 10× better audits than text descriptions. Search term reports are the highest-ROI single attachment.
Search volumes and competitor stats are tagged. Verified numbers come from DataForSEO; estimated ones are training-based. Plan budgets around verified figures.
DEPLOYMENT_TIMELINE.md
Deployment staging plan
## Phased Rollout Plan Phase 1 — BOFU (Weeks 1-2) Budget: $85/day | Target ROAS: 3.5x Gate: ROAS variance <30% for 14 days Phase 2 — MOFU (Weeks 3-5) Budget: +$35/day | Advancement: BOFU stable Gate: Funnel ratio 2-4x vs direct Phase 3 — TOFU (Weeks 6-8) Budget: +$15/day | Advancement: MOFU CPA <2x BOFU Measurement: 30-day attribution window
FUNNEL_LAYER_BREAKDOWN.md
Funnel distribution audit
## Funnel Distribution — Current vs Target BOFU: 38% ($1,900/mo) ⚠ Below target MOFU: 52% ($2,600/mo) ⚠ Above target TOFU: 10% ($500/mo) ✓ On target Target: 60-70% / 25-35% / 5-10% Issue: MOFU scaled before BOFU stabilized BOFU ROAS variance: 42% (need <30%) MOFU launched: Day 9 (need Day 14+) Funnel ROAS vs Direct ROAS: 6.2x ⚠ bleed Likely cause: checkout abandonment Check: shipping cost reveal on cart Action: Pause MOFU spend for 10 days Reallocate $1,200/mo to BOFU Re-enable MOFU after 30-conv threshold
SEGMENT_DENSITY.md
Thin segment consolidation report
## Thin Segment Report — 7 Flagged Consolidation candidates (impact: HIGH): "Winter Boots — Womens" 11 products, 3 conv "Winter Boots — Mens" 9 products, 2 conv → Merge into "Winter Boots" (20 prod, 5 conv/mo) "Planters — Indoor" 7 products, 1 conv "Planters — Outdoor" 6 products, 2 conv → Merge into "Planters" (13 prod, 3 conv/mo) Smart Bidding signal: 3-5x faster learning Estimated CPA improvement: -18% over 30 days Keep as-is (density acceptable): "Ceramic Vases" 28 prod, 12 conv/mo ✓ "Plant Stands" 22 prod, 8 conv/mo ✓
KEYWORD_GAPS.csv
Zone 1 keyword gap analysis
keyword,sv,competitors_in_z1,your_coverage,gap_tier,action "ceramic planter indoor",4800,3,NO,HIGH,"Add to title Zone 1" "drainage plant pot",2900,2,NO,HIGH,"Add to title Zone 1" "self-watering indoor pot",3200,2,NO,HIGH,"Add to title Zone 1" "plant pot with tray",1800,3,PARTIAL,MEDIUM,"Reposition to chars 1-70" "modern planter",1200,4,YES (pos 85),EXPANSION,"Duplicate to Zone 1" "succulent pot",980,1,NO,MEDIUM,"Add to description" "8 inch plant pot",560,0,NO,LOW,"Low priority" Gap summary: 3 HIGH, 3 MEDIUM, 1 LOW Est. impression share lift: +18-24%
Use when your campaign needs a presell or landing page first — build the page, then come back to build the campaign that points at it.
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