You keep referring out revenue you could capture
You serve 6-8 clients on brand strategy, content, social, and SEO. But every one of them asks about Google Ads and you send them to a freelancer who takes 30% of the budget as a management fee.
Stop Referring Out $36K/Year in PPC Revenue You Could Keep
Every client asks about Google Ads and you refer them to a freelancer who takes 30% of the budget. You understand marketing strategy but the Google Ads interface feels like a different language. These systems let you add PPC as a service line — without risking the client trust you've spent years building.
The numbers in your market
0% of spend
Standard for consultants managing small accounts
$0K/mo
Typical for consultant-managed accounts
0%
Consultants who add a paid channel service
0 days
With a structured system + real account
Sound familiar?
Google Ads feels like a different language
You understand marketing strategy at a high level — positioning, messaging, customer journey. But you've never been inside the Google Ads interface. You passed the Skillshop cert but have no idea how to apply it.
You're afraid of touching client money
One wrong setting and you could blow through a client's monthly budget in a day. The stakes feel impossibly high when it's not your money. You've built years of trust you don't want to risk.
You passed the theory but can't apply it
Google Skillshop teaches concepts. It doesn't teach you what to do on Tuesday morning when a client's campaign is underperforming. You need a step-by-step system, not more education.
Real voices, real frustration
“I'm a marketing consultant and every client asks me about Google Ads. I keep referring them out and losing revenue”Reddit r/PPC
“I understand marketing strategy but Google Ads feels like a different language”Reddit r/PPC
“How much can you learn about PPC from courses vs needing hands-on experience?”Reddit r/PPC
You already understand your clients' businesses better than any PPC freelancer ever will. That strategic context is worth more than platform expertise.
What changes when you have a system
PPC Clients Managed
0 (all referred out)3-5 managed directly
Revenue from PPC
$0$48K-$80K/year
Total Consulting Revenue
$168K$250K+
Google Ads Confidence
Afraid to touch itManages $2K-$5K/mo accounts
The recommended product sequence
Each product builds on the previous one. Start where you are, progress at your own pace.
1
Your Safe First Step
Start Here — $97Audit a client's existing Google Ads without touching anything. Build confidence by diagnosing problems before you ever manage a dollar of spend.
2
Track What Actually Matters
Foundation — $497Set up conversion tracking and attribution for your clients. You already understand marketing metrics — this connects them to Google Ads data.
3
Launch Your First Campaign
Core — $997Step-by-step system for building search campaigns. Keyword strategy, ad copy, and campaign structure — designed for strategists who've never been in the platform.
4
Connect Ads to Conversions
Growth — $997Post-click optimization that leverages your content and messaging expertise. Turn your strategic advantage into landing pages that convert.
5
The Complete PPC Service Line
Full Service — $1,997Everything you need to offer Google Ads as a full service. Campaign architecture, client reporting, and SOPs that make you look like you've been doing this for years.
This is for you if
- You're a marketing consultant or fractional CMO
- Your clients ask about Google Ads and you refer them out
- You understand marketing strategy but not the Google Ads platform
- You want to add PPC as a revenue-generating service line
- You need a system you can follow, not raw education
This is NOT for you if
- You've never worked with clients in any marketing capacity
- You're looking for passive income — this requires hands-on implementation
- You're not willing to learn a new platform
Get weekly tactics for your niche
Tactics, case studies, and strategies for marketing consultants advertisers. No spam.
Not quite you? Try these
Your Clients Already Trust You. Now Keep Their PPC Revenue.
You've built deep client relationships on strategy, content, and SEO. Adding Google Ads means keeping the $36K/year you're currently referring out — with systems designed for strategists, not platform jockeys. Start with a risk-free $97 audit before you touch a dollar of spend.