Meta Ads: articles and field notes
What a public-ad research sweep can tell us; What AI-assisted ad discovery could change. Choose the explanation or working reference that matches your next decision.
Explore this collection
Choose a record to continue reading.
What a public-ad research sweep can tell us
Use visible creative to propose positioning; keep collection coverage, heuristic scores and competitor performance separate.
By Ruslan Galba
Continue readingWhat AI-assisted ad discovery could change
Keep observations about launched products separate from forecasts about targeting and buyer behavior.
By Ruslan Galba
Continue readingMeasure Meta and Google as a connected buying path
Channel interactions are plausible; budget decisions still need evidence that separates attribution from incrementality.
By Ruslan Galba
Continue reading